The Particular Audience (PA) API is a hosted personalization service, used by some of the largest retailers in the world. The API allows retailers to create a personalization experience synonymous with Netflix, Amazon and Spotify. Powered by billions of data points and the latest in AI and Big Data technology, the PA API supercharges the user experience on a retailer’s website.
The PA API provides a set of services that reduces the complexity of creating and managing a personalization service at scale. PA manages all the complexity of maintaining service uptime, training AI models and fast 100ms queries for users around the world. We allow your development team to focus on what matters - leave the personalization to us!