Google Tag Manager

To add PA tag to Google Tag Manager

You can message your account manager directly or if unsure who your account manager is, please email [] to get your unique tag.


Below give are the sample integration instructions (please don't use this actual tag, we will build a unique one for you following signed engagement):

  • At GTM, add new tag type Custom HTML

  • In HTML editor paste the below content:

<script>window.addPAC = function (c, e) { document.cookie = 'PAC=' + c + ';' + e + ';' }</script>
<script src=""></script>
  • Choose Trigger, All pages

  • Save, Submit, Publish the new vers